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Rashmi S's Projects

customer_analytics_fmcg icon customer_analytics_fmcg

Customer & Purchase Analytics using Segmentation, Targeting, Positioning, Marketing Mix, Price Elasticity

ipl2021-twitter-trends icon ipl2021-twitter-trends

This project aims to study and analyze different social media buzz (Twitter), which the IPL’s marketing team can convert into actionable insights to devise a suitable marketing and advertising campaign for the brand-new IPL merchandise scheduled to launch during the current season. A large enough dataset of sample tweets was extracted using R Programming techniques and then cleaned to exclude the redundant data and process the remaining data into a usable format. Further, 5 different KPIs were created and the trends were visualized by creating a dashboard using Tableau.

py icon py

Repository to store sample python programs for python learning

simon-the-song-recommender icon simon-the-song-recommender

The dataset was obtained from fer2013, which contains images of different facial emotions. The data was trained based on the mood of the person which is further connected to Youtube for the song recommendation based on the users mood

supervised-ml icon supervised-ml

Aim - To perform simple linear regression using supervised ML To predict the score if a student studies for 9.25 hrs / day

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