Run BERT (Bidirectional Encoder Representations from Transformers) Cool Article on How BERT works here: https://towardsdatascience.com/bert-explained-state-of-the-art-language-model-for-nlp-f8b21a9b6270
Goal: Analyze open text feedback to understand sentiment and categorize the feedback into key themes. This data can then be analyzed across customers or deep within customers to help prioritize efforts and changes.